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Peter Jackson AW17
Urban Armour

Peter Jackson’s AW17 campaign, 'Urban Armour', is inspired by society's fascination with spy culture and espionage. We leveraged the romanticised image of pop-culture spies - idolised for their wit, charm and impeccable sense of style.

My contribution to the campaign included: Art direction, Graphic design, Campaign roll-out, Social media launch strategy, Editing and PR consultation.

dan-plane-wide
Dan-car-side-field
Dan-prop_crop
dan-tunnel
PJ-w17-window
PJ-w17-window-crop
w17-window-mock-up
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