Peter Jackson AW17
Urban Armour

Peter Jackson’s AW17 campaign, 'Urban Armour', is inspired by society's fascination with spy culture and espionage. We leveraged the romanticised image of pop-culture spies - idolised for their wit, charm and impeccable sense of style.

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My contribution to the campaign included: Art direction, Graphic design, Campaign roll-out, Social media launch strategy, Editing and PR consultation.